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Web Marketing


How can Maintec customize a solution for your needs?

 
With so many choices for Web surfers, how can you possibly differentiate your Web site from the competition? Maintec provides you with a full range of Internet Marketing services designed to get your Web site noticed, from developing and implementing your online marketing strategy to evaluating and tracking results.

Maintec offers pre-packaged solutions for those organizations looking for basic Site Launch or Ongoing Response services. We can also provide a customized integrated solution including, but not limited to, any combination of the following services.

Where do you begin?

Internet Marketing Strategy Development: Maintec can develop a customized strategy designed to attract targeted visitors to your site, generate qualified leads and increase your customer base. We perform a marketing audit to determine where you stand now, recommend action for the future, and assist in the implementing and evaluating processes.
 

How do you increase targeted traffic to your Web site?

Advertising Campaign Management: Maintec coordinates online advertising promotions - from planning the concept, to buying the placement, to execution, tracking and reporting results. We have a unique, proven tracking methodology that enables us to measure and evaluate the effectiveness of your campaign, and helps you determine the strategies that provide the most impact and return for your investment. We can also work closely with your marketing department or advertising agency to integrate online promotions with inline marketing activities.
 

How can you increase your site's link popularity?

Strategic Link Placement: Maintec will identify and evaluate relevant Web sites for listing your company's products or services, including additional search engines and directories appropriate for your industries and target markets. Many search engines consider the number of links to a site when determining ranking, meaning the more pointers to your site, the better your chances of achieving high search engine positioning.
 

How can you improve your site's positions on search engines?

Search Engine Placement and Optimization: Maintec can determine your most important keyword phrases and then make recommendations to optimize positioning for your site across the major search services. We can also provide monthly monitoring with our Ongoing Response Solution to pinpoint trouble spots and deliver recommendations for improvement.
 

How can you maximize site traffic?

Site Usage Reporting & Analysis: Maintec begins by running a benchmark Site Usage Report to determine where users are going on your site, how they are getting there, and who they are. The level of detail in these reports can be overwhelming, so we deliver an Executive Summary Analysis of this information to help you better understand the business implications behind the numbers. Our Ongoing Response Solution includes a monthly analysis that informs you of visitor traffic trends over time, as well as quarterly or bi-annual reports.
 

What are your competitors doing online?

Research: Maintec can conduct an analysis of the Best Practices for Web sites in your industry. We can also monitor news and discussion groups in your industry for individuals that are looking for or talking about your specific products or services, so that you can respond in a timely manner.
 

 
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